Product labels

Product label – used for the purposes of proper product marking. It is most frequently applied directly to the product or to its packaging. It contains basic information important for the end customer such as the name of manufacturer and product, logo, composition, date of manufacture and/or bar code etc. In many cases it performs the role of both descriptive as well as colour marketing label used for proper recognition of the product and brand by the consumer.

  • paper and foil labels
  • colour labels
  • description of the product compliant with the industry requirements

Application

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Product labels

The product label applied to the packaging contains basic information to the end customer, including the manufacturer’s name and logo, product name, its composition, date of manufacture, and barcode. The product label performs both an informative and a marketing role. A properly designed color label distinguishes a product from its competition and may have an impact on consumer choice.

Product labels come in various sizes and shapes, using a wide range of graphic concepts. With them, it is possible to convey only basic information about a product, as well as a range of other details regarding its composition or unique features. Sometimes it is just a white label with black print and a barcode, and other times it is a colorful work of art. A product label provides you with the opportunity to add a color logo, distinctive graphics, additional decorations, gilding, or embossing. To a large extent, it is the appearance, workmanship, and consistency of the product label with the product that determines the sales success of specific items.

 

Where are product labels used?

Product labels are used to label products that reach end customers, virtually in every industry:

  1. Food and beverages – food labels contain information about ingredients, nutritional values, expiry dates, storage method, manufacturer, etc. It is required by law to provide consumers with information about product safety and quality.
  2. Cosmetics – cosmetic labels contain printed information about ingredients, instructions for use, expiry date, warnings (e.g., “do not use on sensitive skin”), and manufacturer’s data. This enables consumers to make informed choices.
  3. Clothing and footwear – product labels attached to the pouch or in the form of a cardboard tag contain information about the composition of the material, washing instructions, size, manufacturer, and sometimes the country of origin. This makes it easier to take proper care of the product and prevent possible allergies caused by unsuitable fabrics.
  4. Electrical equipment, light bulbs  – product labels for electrical equipment applied to the packaging contain information about technical parameters and safety.
  5. Drugs and dietary supplements – pharmaceutical labels for drugs and dietary supplements contain information about composition, expiry date, dosage, warnings, indications, and contraindications.
  6. Chemical substances – chemical labels must meet additional requirements specified by the regulations of the Globally Harmonized System of Classification and Labeling of Chemicals.
  7. Construction materials – labels for construction materials contain key information about product properties, including strength, classification, application method, and safety warnings.
  8. Toys – labels on toys contain information about the age of the child for whom the product is intended, as well as warnings about suffocation risks, small parts, or other potential hazards.
  9. Car spare parts – product labels for spare parts are subject to the requirements of the automotive industry.

 

Printing of color product labels

At ETISOFT, we manufacture labels based on ready-made designs provided to us. We manufacture product labels in full color in accordance with special guidelines and industry standards. We print product labels that are resistant to water, detergents, grease, and chemicals.

  • Labels for the automotive industry
  • Chemical labels
  • Pharmaceutical labels
  • Textile labels.

We handle label manufacturing for small businesses as well as large-scale operations. Thanks to advanced equipment, we can complete orders with precision and in a relatively short time. It is also possible to include variable data on the labels, e.g., serial numbers, including batch numbers, or production dates.

 

ETISOFT – manufacturer of product labels

ETISOFT has been manufacturing labels for more than 30 years. We have modern machinery for printing large and small print runs of color labels. We guarantee perfect execution of your design, including even the finest details. We select the right type of labels before carrying out the order.

We invite you to take a closer look at our offer for product label design and printing services. We will be happy to answer all your questions and help you plan and design all actions related to the final design of labels.

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